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gently but effectively cleansing the hair without stripping the strands of their essential moisture
an impressively lightweight extract that delivers intense hydration without overloading your hair
Sand resistant (protection doesn’t rub off on contact with sand) and very water resistant
It contains super antioxidant camellia sinesis
It’s food for your face
Joico Blonde Life Violet Shampoo Dehydration gently but effectively cleansing theKeep your hair colour blonde and icy with the Joico Blonde Life Violet Shampoo. With a rich consistency, the shampoo quickly works into a thick lather, cleansing the hair. Uplifting any dirt, dead skin cells, impurities or build up from the scalp this shampoo detoxifies the locks from root to tip. Thanks to a potent blend of brass neutralising ingredients, the formula works tirelessly to cool yellow tones. Keeping your colour true for longer, the
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